Senior Product Marketing Specialist at Yodeck, a SaaS digital signage platform, working on positioning, messaging and go-to-market. My work sits between the market signal and how we take the product to it, so I spend less time asking whether an idea is good and more asking whether it can actually be built, and how. I'm drawn to the implementation layer under a strategy, the part that decides whether it ships or stalls.
Two Days in Amsterdam for training.
One person comes back with notes. A team comes back with new ideas. Before the Product Marketing Summit, Patty made a decision I didn’t fully appreciate at the time. Instead of sending just one of us to Amsterdam to take notes, she sent the whole team. By the end of the second day, it was […]