Content for startups: have a strategy, be consistent, and share your stories
You’ve probably realized that being successful with content marketing without writing any content is nothing more than a mirage. How’s it done then?
Becoming an entrepreneur — or, maybe not?
Working under pressure and to tight deadlines is highly likely going to be your permanent working status, If your intention is becoming an entrepreneur.
Hiring your startup’s first employee — A crash course guide
Hiring your startup’s first employee. Οne of the scariest and most exciting aspects of making the leap from solopreneur to full-blown startup founder.
How important is getting your startup to break even?
Getting you startup to break even. It can seem like THE major landmark for most startups to celebrate and say “we’ve made it”. Or, is it?
Why the secret to deep work is getting some deep rest
Deep work: A modern-day Holy Grail, a chalice of overflowing promise & potential. But if you want to sip from it, you must first master the art of deep rest
Why you should work at a startup in Athens
Irrespective of age, profession and specialty, the options are the same. Work for yourself, work at a startup or medium-sized business or corporation.
Mastering how to be a resilient company has never been more important
Mastering how to be a resilient company has never been more important, with the pandemic still lingering above us all like an intimidating storm cloud.
Why you should absolutely ignore the Lean Startup methodology
You have to be Lean to be successful, they say. Rubbish! To create a successful startup, just ignore everything to do with the Lean Startup methodology.
Why startups fail and the lessons to learn
There are many different reasons why startups fail. And a host of different ways to define said failure. Even in failure, resides a small measure of success.