Our Blog
Our blog is a hub for educational content about startups and scaleups, designed to empower entrepreneurs with valuable insights and practical knowledge.
Written by our team of experts, the articles cover a wide range of topics, drawing from their unique specialties and experiences.
You’ll also find updates on our latest activities as a company, providing a behind-the-scenes look at what drives us at Starttech Ventures. Whether you’re an aspiring entrepreneur or a seasoned professional, our blog offers inspiration and guidance for your growth journey.
Latest Blog
DeepSec 2025 Conference Summary
DeepSec 2025 took place in Vienna from 18 to 21 November 2025, bringing together leading security professionals from academia, government, industry, and the underground hacking community.
Articles
B2B vs B2C marketing: let the battle commence
In the red corner, wearing the “plain, logical” shorts it’s B2B marketing. And in the blue corner, wearing the “sparkling, emotional” shorts, it’s B2C marketing. A showdown to relish: B2B vs B2C marketing. Who will come out on top?
What is a startup these days anyway?
So what is a startup actually anyway? Everyone and his/her dog have an opinion on the definition of a startup, but actually its not so easy to provide one definitive answer.
Scale up a startup – more than the struggle
Hustle. Fail. Hustle some more. Fail. Borrow money from your favorite aunt. Hustle. Fail. Repeat the process until you’re stuck with no funding and crippling debt.
Starttech Runners take on Evrotas Half Marathon
Keep on running. That’s one of our many mantras, especially among the Starttech runners crowd within the company.
Investing in space: the route to the stars
Space. The final frontier. Or is it? I like to think of it as the starting frontier; the place we must “return to”, to have any hope for the future of the human race.
It’s the product development efficiency, dummy!
Whenever people ask me about startup successes my answer is always simple: product development efficiency.
Investment strategy: just give Lean a chance
Is investment strategy the reason behind why very few businesses succeed while most of them fail?
How to have a stress-free holiday season as an entrepreneur
‘Twas the night before Christmas, when all through the co-working space, not an entrepreneur or startupper was stirring. Not even the clicking of a mouse (or tapping of a keyboard) could be heard.
World War for Entrepreneurship: The Great European Defeat
World War for Entrepreneurship. A grand title I know. Perhaps I even risk exaggerating a little. But please, hear me out first.